Well if you have every played a modern video game you will almost certainly have had first hand experience with sing unreal engine, the majority of modern console and PC games are built on the Unreal engine, it allows games developers to create a realistic environment with real physics and aesthetics. In effect what we do at North Made Studio when a client requests a unreal VR
or live VR is create the CGI within the unreal engine, Turing it into a game. It is a very simple game wiht one 1 task….. to take the user on an 3D experiential journey that will ultimately result in them investing/purchasing the property.
Currently the live virtual reality product is utilised most by our higher end clients due to the high costs involved in its production. However as technology progresses and techniques become quicker, we expect our live VR to be available to the middle weight clients within the next 6-12 months. Allowing the live VR to eventually supersede the static VR and animations.