Motion tracking is a dark art, allowing a building (or buildings) to be placed in situ on a video of a location is a very difficult task. Our skilled team can correctly embed CG buildings onto a location within a video. As the camera moves around the area, the buildings stay in the correct position, surrounding elements (trees, existing buildings, etc) interact with the CGI buildings, creating a realistic animated video of the property on location before it is built.

North Made Studio create motion tracking animations for both marketing and planning purposes. The service is incredibly value for both uses as these type of animations can communicate a site so well. Showing impact on a location as well as integration.

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